Waldron Strategies worked closely with Behavioral Health System Baltimore and the Fund Maryland 988 Coalition to increase awareness of the need for legislation supporting and strengthening Maryland’s crisis system in preparation for the launch of the national 988 crisis response line in July 2022.
Paid Family & Medical Leave Becomes Law in Maryland
Passing Historic Climate Legislation in Maryland
A Campaign to Promote Health Insurance Enrollment
Sharing Lifesaving Information about Crisis Support Services
New Funding to Improve Public Transit
We partnered with the Save Maryland Transit Coalition to pass major legislation committing significant new state funds to maintain and improve our public transportation system.
Advertising Support for People Dealing with COVID Emergencies
Passing Environmental and Climate Legislation
Working with the Climate Solutions Now Coalition – using targeted paid ads, a series of first-person videos, earned and social media – we were part of a successful effort to pass several key pieces of climate-related legislation and laying the groundwork for a major climate bill in 2022. Read an op-ed here.
Fighting for Essential Workers
We spearheaded a wide-ranging communications strategy for 1199SEIU, including digital ads, social media, grassroots outreach and earned media, to pass the Maryland Essential Workers’ Protection Act.
Advocating for Transit Funding
Partnering with the Save Maryland Transit Coalition, we developed an integrated public relations campaign using social media, digital and print advertising, a microsite, op-eds, letters to the editor and earned media to keep up a steady drumbeat of pressure on legislators. The result was the successful passage of the Maryland Transit Safety and Investment Act, which will significantly improve public transportation over the next decade.
A New Resource For Returning Citizens
We oversaw the launch of Return Home Baltimore, a new website providing a wealth of resources to help people returning from prison restart their lives. This new tool will allow men and women in Baltimore to better navigate the challenging path forward for returning citizens.